Sample Surveys

Marketing research companies, governments, and organisations all require information from surveys to support their decision-making processes. Such surveys require careful design and statistical weighting to ensure accurate execution and representative information gathering. An up to date database of the population and dwelling units is therefore key to successful research, studies, and surveys.

GEOTERRAIMAGE has developed innovative and modern technological methodologies and algorithms to maintain this database, which can be used as a foundation to design and prepare sample surveys. This allows demographic estimates, and analysis of neighbourhood lifestyle and socio-economic indices, urban expansion, landscape changes, and urban characteristics, down to enumeration areas to assist in comprehensive planning and design of sample surveys.

Marketing research companies, governments, and organisations all require information from surveys to support their decision-making processes. Such surveys require careful design and statistical weighting to ensure accurate execution and representative information gathering. An up to date database of the population and dwelling units is therefore key to successful research, studies, and surveys.

GEOTERRAIMAGE has developed innovative and modern technological methodologies and algorithms to maintain this database, which can be used as a foundation to design and prepare sample surveys. This allows demographic estimates, and analysis of neighbourhood lifestyle and socio-economic indices, urban expansion, landscape changes, and urban characteristics, down to enumeration areas to assist in comprehensive planning and design of sample surveys.

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